‘Like many businesses in London, a growing number of our 25 employees cycle to work. An even larger proportion of our team would cycle if they felt comfortable and safe on the roads.
It is also clear that more and more of our customers cycle to us. Evidence globally is overwhelming that cyclists and pedestrians spend more with local retailers and businesses than car drivers. We want to see this part of our trade grow.
We value employee satisfaction, health, and freedom and that’s why we endorse the plans outlined by TfL to create new segregated routes through the heart of the city.
The proposed north–south and east–west routes will help us attract and retain the employees our business needs to continue to thrive. They will make London a more attractive city in which we can build and run our business.
‘Crossrail for Bikes’ is, on balance good, for our business and for London.’